AI accountability is knocking on the door. And not in the way you’re thinking.
Companies are starting to crack the whip on AI. Not just “try it.” Not just “learn it.”
Show the impact.
4 different companies reached out this week. Different teams. Same energy:
“We have an AI mandate now.”
“We need to show impact.”
“We’re being asked what we’ve actually done with it.”
(We’re not mad about it. This is kind of our thing.)
No one said it dramatically. But you could feel it.
This isn’t optional anymore.
It’s not that people don’t want to use AI. It’s that no one really showed them how to make it real. So it sits in this weird space of:
“I should be learning how to really use AI”
but also
“I don’t even know what ‘good’ looks like yet.”
This newsletter is going to give you different ways to hold yourself AI accountable. No more excuses.
Here’s What Actually Drove AI Adoption
How were we able to get them on the AI train? By showing them small, real wins.
→ Helping write nicer emails
→ Drafting IDPs faster
→ Prioritizing emails
Nothing revolutionary. But it worked. And once people felt that?
They kept going. That’s how accountability builds.
This article explains it perfectly: Using small wins to hold yourself accountable (and get a free progress tracker).
Or try this prompt in Mira:
“Act as a Medical Affairs strategist. Based on how I’ve used AI this week: [describe briefly], identify 2–3 small wins, what impact they had, and one way to build consistency moving forward.”
For Teams Who Don’t Know Where to Start with AI
When we survey teams and ask why they aren’t using AI, the number 1 answer is always: “I don’t know where to start.”
This 4-hr hands-on AI workshop with the DIA is perfect for this. This is not a listen-and-leave session.
It’s laptops open. Build something with AI right now kind of session.
Medical Affairs use cases. Outputs you can actually use.
April 29 @ 10 AM ET
Use code AIMA15 for 15% off. Or register 3 people and get 1 free.
This is how teams go from “we should be using AI” to “we actually are.” And it’s a great way to use those professional development dollars.
Workshop on How to Use AI to Build Accountability Systems
This option is our favorite because it kills two birds with one stone. There’s another kind of accountability we keep hearing about. The “why am I reminding everyone about the same things every week?” kind.
This workshop will help leaders use AI to hold their team accountable. So they don’t
From Reminders to Results: AI-Powered Systems for Team Accountability
In 60 minutes, we’ll help you:
→ Spot where accountability is breaking
→ Decide what needs a system vs a conversation
→ Build something you can use right away
April 21 @ 5:00 PM CT
Free for MSL Mastery LEAP members. Get better at holding your team accountable and learn some AI.
TL;DR
AI isn’t a “nice to have” anymore.
→ The mandate is here
→ The pressure is getting real
→ The teams that win will make it visible fast
We are giving you everything you need to move on this:
-
Track small wins → builds real momentum
-
Get hands-on fast → DIA AI workshop (code: AIMA15)
-
Fix broken systems → stop being the reminder engine, start using AI
In your corner always,
Patrina, Sarah, Ralph, & Jess
Upcoming MSL Mastery Events
- Free Webinar | Apr 21 @ 8 am PT - Future Proofing MSL Engagement with Patrina Pellett & Tom Peddicord
- LEAP Monthly Workshop | Apr 21 @ 5 pm CT - Building Accountability Systems with AI with Patrina Pellett & Sarah Snyder
- Fierce Pharma Engage San Diego Workshop | Apr 22 @ 2:35 pm - Leveling Up Your Sandbox Skills with Patrina Pellett
- Fierce Pharma Engage San Diego Panel | Apr 23 @ 4:30 pm - AI in Action with Patrina Pellett
- 60-min Workshop for Aspiring MSLs | The MSL Interview Follow-Up Fix (Free for MSL Mastery Community Members) with Patrina Pellett & Sarah Snyder
- DIA AI Course (4-Hr Virtual Hands-On Workshop) | Apr 29 - Integrating AI Across Medical Affairs with Patrina Pellett & Sarah Snyder
- Veeva Commercial Summit - Boston | May 19-20 - Join Patrina Pellett & Sarah Snyder and register with this link & get a Free MSL Mastery Workshop
- LTEN Annual Conference Workshop Gaylord Palms | Jun 15-18 - Same Training. Smarter Delivery. 3 Ways to Add AI to Any Session with Sarah Snyder
For MSL Mastery Members
- LEAP Monthly Workshop | Apr 21 @ 5 pm CT - Building Accountability Systems with AI with Sarah & Patrina
- Aspire Weekly Office Hours | Apr 22 @ at 6:30 pm CT with Sarah & Patrina
- 60-min Workshop for Aspiring MSLs | The MSL Interview Follow-Up Fix (Free for MSL Mastery Community Members) with Patrina Pellett & Sarah Snyder
- Aspire Weekly Office Hours | Apr 29 @ at 6:30 pm CT with Sarah & Patrina
Watch On-Demand
- On-Demand Workshop | The MSL Job Search Game Plan (For Aspiring MSLs who want a clear, step-by-step strategy to break into the role) with Sarah & Patrina
- On-Demand Workshop | The 3-Step Strategic Territory System for MSLs (For MSLs ready to move from reactive work to strategic territory planning) with Sarah & Patrina
- On-Demand Workshop | Plan Your Conference in 30 Min with AI (For MSLs who want to quickly build a high-impact conference plan without the guesswork) with Sarah & Patrina
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