AI isn’t the future of Medical Affairs. It’s already here. And the MSLs who learn to use it smartly will be the ones who thrive. But if you’re not sure where to start, or if AI feels overwhelming, don’t worry.
Edition 1 of the Medical Affairs Spotlight Newsletter is packed with practical ways to use AI to save time, prep smarter, and engage KOLs more effectively.
Here’s what’s inside:
→ Tom’s Takeaways: Lessons from MSL Talk on AI & outreach.
→ Featured Blog + Exclusive AI Prompt: Why balance is a myth and what to do instead.
→ Resource Corner: A free AI guide to boost your productivity.
→ Expert Recommendation: If you’re not using AI yet, here’s where to start.
MSL Talk Podcast: "Utilizing Social Media and Digital Tools in Medical Affairs"
 |
In MSL Talk Podcast episode #242, Tom and Amanda Lally, PhD, explore how AI is already shaping Medical Affairs. Here are Tom's biggest takeaways that didn’t make it into the episode:
1️⃣ AI won’t replace MSLs, but MSLs who use AI will replace those who don’t. Whether it’s uncovering what your KOL values, preparing for KOL meetings fast, or analyzing papers, AI is here to assist, not replace, you.
2️⃣The #1 mistake? Using weak prompts. AI only works if you give it the right instructions. If you ask ChatGPT, “write a KOL outreach email,” you’ll get a generic response. Instead, try this exclusive AI prompt just for subscribers:
Exclusive AI Prompt for MSL Outreach
"You are a Medical Science Liaison reaching out to a Key Opinion Leader in [therapeutic area]. Your goal is to introduce yourself, establish a connection, and schedule a meeting to discuss their latest research on [topic]. Reference their recent work in [journal/conference], keep it concise, professional, and engaging, and suggest a time to connect."
This small tweak makes AI-generated outreach far more relevant and more likely to get a response.
→ Want to master AI for Medical Affairs? Our AI Excellence Training teaches next-level prompt engineering for MSLs. Reply “AI Excellence” for details.
Catch Up on Episode #242 - Listen Here
Featured Blog Post: "Stop Chasing Balance: 4 Steps to an MSL's Path to Alignment"
In her latest blog post, Sarah Snyder gets real about why work-life balance is a myth for MSLs. The reality? Some weeks, you’re crushing it at work while everything else falls apart. Other weeks, your inbox is a mess, but you’re fully present at home.
And that’s not failure. It’s normal.
Instead of chasing balance, Sarah suggests aligning and structuring your schedule around what matters to you.
Exclusive AI Prompt: Define Your MSL Alignment
"You are a career coach working with a Medical Science Liaison who feels overwhelmed by competing demands. Please help me identify my non-negotiables, structure my travel time effectively, and make strategic choices that align my professional growth with personal priorities. Provide three actionable strategies I can apply immediately. Ask me clarifying questions as needed. [Input any additional context]."
Read the full blog post for Sarah's 4-step process to finding alignment 👇
Read the Full Post Now - Click Here
Resource Corner: AI Guide for MSLs (Free Download)
AI isn’t just for chatbots and med info. It can be a powerful tool for MSLs. But only if you know how to use it effectively.
This free guide breaks down three high-impact ways to use AI in your day-to-day:
→ Pre-meeting planning: Get up to speed on a disease state or competitive landscape in minutes.
→ Insights gathering: Use AI to help structure and refine questions to uncover insights from KOL conversations.
→ Research & competitive intelligence: Generate SWOT analyses, identify gaps, and track emerging trends.
Download the AI Guide to Creativity & Productivity for MSLs
Expert Recommendation: Not on the AI Train Yet? Start Here
If you’re still not sure how to get started with AI, here is the perfect place to start.
One of the simplest, highest-impact ways to use AI as an MSL is turning research papers into AI-generated podcasts.
Why?
→ MSLs are constantly on the move—this lets you absorb key data while commuting, walking, or exercising.
→ AI-generated summaries cut your reading time in half.
→ It’s a game-changer for staying up to date without feeling overwhelmed.
How to Try It:
1️⃣ Use a tool like SciSpace or NotebookLM to generate an AI summary of a scientific paper.
2️⃣ Click the generate podcast button.
3️⃣ Listen on the go instead of spending hours reading.
4️⃣ Double-check all the key data points.
MSL Pro Tip: Use this custom AI prompt in NotebookLM to generate a podcast that’s actually useful for KOL discussions:
"You are a Medical Science Liaison preparing for a KOL meeting. Summarize this study with a focus on key findings, clinical implications, and strategic discussion points. Include conversation starters and potential objections a KOL might raise."
This is just one of the strategies we teach in our AI Excellence Training, a hands-on training program to help MSLs master AI without the overwhelm.
That’s it for Edition 1 of the Medical Affairs Spotlight Newsletter!
Which AI strategy are you most excited to try? Hit reply and let us know!
See you next Friday!
Your MSL Mastery team,
Sarah, Patrina, Tom, and Ralph
📅 P.S. Want a live AI training session for your team? Schedule a chat here!
📩 P.S.S. If you struggle with KOLs ignoring your emails, check out our new "Emails That Get Opened" Email Lab Workbook. It's a game-changer.
 |
|
Responses