"What Makes You Worth 15 Minutes?" How MSLs Create Real Value for HCPs & KOLs

60-Min Hands-On Workshop for New MSLs 

 
You sent the email. Nothing. 

Or worse, you got the meeting. Fifteen minutes. They barely looked up. You walked out knowing they'd never take your call again. 

And here's what most new MSLs do next: they assume they need more. More publications. More conference talks. More credentials. More waiting. 

Wrong problem. 

HCPs don't give you time because of your CV. They give you time because they believe you can help them with something they care about. 

That's it. That's the whole game. 

In 60 minutes, you'll build a real plan for a real KOL. 

Step 1: Learn the three value drivers HCPs actually respond to. 

Step 2: Read your KOL's signals and match your value to their world. 

Step 3: Build your 3-Touchpoint Plan. 

You'll walk away with: 

• A signal guide so you never show up blind again 

• A touchpoint template so engagement doesn't die  

• A finished plan for a real KOL in your territory 

 
Monday, May 4  •  6:00 PM CST 
Replay and resources included 
$97 

 👉 Reserve your 15 minutes. (You’ve earned it.)